The global automobile industry is moving very fast toward electric vehicles (EVs), and today a major update has come from the United States. Tesla has officially introduced a new cheaper variant of its Cybertruck in the US market. This latest launch is aimed at increasing demand for electric pickup trucks and making EV technology more affordable for buyers.
In this article, we explain what has been launched, key features of the new model, why Tesla made this move, and how this can impact India and the global electric vehicle market.
Tesla Unveils New Affordable Cybertruck Model in the US
Tesla has launched a new dual-motor all-wheel-drive Cybertruck variant in the United States today. The company has priced this new model at around $59,990 (approximately ₹49–50 lakh), making it the most affordable Cybertruck available so far.
At the same time, Tesla has also reduced the price of its premium Cyberbeast model from $114,990 to $99,990 to boost sales in the electric pickup segment.
This move comes as Tesla is trying to increase customer interest after earlier Cybertruck models faced slow demand due to quality issues and recalls.
Key Details About the Newly Launched Cybertruck
The newly introduced Cybertruck variant comes with:
- Dual-motor all-wheel drive system
- Lower entry price for mass-market buyers
- Limited-time pricing for the next 10 days (as announced by Tesla CEO Elon Musk)
- Removal of the earlier Luxe Package to cut cost
The Cybertruck was designed as a futuristic electric pickup truck to compete with traditional petrol-diesel trucks from brands like Ford and Chevrolet.
Tesla hopes that this new affordable option will attract buyers who earlier found the vehicle too expensive.
Why Tesla Launched a Cheaper Variant Now
The EV market in the United States is becoming highly competitive. Traditional automobile companies are now launching their own electric trucks and SUVs.
In recent months, Tesla’s Cybertruck faced:
- Production challenges
- Quality control issues
- Lower-than-expected sales
By launching a cheaper version and reducing the price of premium models, Tesla is trying to increase demand and stay ahead in the electric pickup truck segment.
Impact on India and Global EV Buyers
Even though this launch is in the US market, it is important for India for several reasons.
India is slowly moving toward electric vehicles, and global launches usually affect:
- Future EV pricing trends
- Battery technology improvement
- EV imports and new brand entries
- Competition among automobile companies
If companies like Tesla succeed in making EV trucks affordable in the US, similar technology and pricing strategies may come to India in the future. This could make electric SUVs and pickup-style vehicles more accessible for Indian customers.
What Next launch ?
Tesla has announced that the new pricing is currently available for a limited time. It is not yet clear whether this price will remain the same after the initial offer period ends.
Read More : Top 5 Luxury Cars in India Under 20 Crore
Industry experts are also watching how this launch will impact:
- EV pickup demand in North America
- Upcoming electric truck launches by Ford and other brands
- Global EV price competition
If demand improves, Tesla may expand production and introduce similar affordable EV options in other markets.
Frequently Asked Questions (FAQs)
1. Which car was launched in the United States today?
Tesla launched a new affordable dual-motor variant of the Cybertruck in the US.
2. What is the price of the new Cybertruck variant?
It is priced at around $59,990 in the United States.
3. Why did Tesla launch a cheaper Cybertruck?
Tesla introduced a lower-priced version to increase demand and make the EV pickup more affordable.
4. Will this Cybertruck come to India?
There is no official update yet about its India launch.
5. How does this launch affect India?
It may influence future EV pricing, technology, and competition in the Indian automobile market.
